The Luke2Project: Wear and Share Your Faith

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The Luke2Project is a faith-based organization that aims to spread the message of Christ to
reach the lost one non-believer at a time. The concept is simple – wear a Luke2 shirt to promote
the gospel and start Christ-centered conversations.

But Luke2 is even more than that – it’s a community – inspired by truth, encouragement and
discipleship.

We empower ministry partners all over the world to help us multiply the hope that we can bring
to others just by simply wearing a shirt. Whether it’s at the mall, a movie theater, out to dinner or
a concert, wearing a Luke2 shirt can spark conversations about Christ, even if no words are
exchanged. When people see others wearing our gear it will plant a seed of hope and a
curiosity to learn more.

It all started during Super Bowl weekend in 2015 when founder, Scott Edlin, was proudly
wearing his New England Patriots apparel while walking around Las Vegas and running
errands. He noticed how many people walking by were taking notice of his shirt and making
comments about it as they crossed paths. At one point, a fan of the opposing team approached
Scott to talk about the game and wish him well. Scott thought to himself, “Christmas is my Super
Bowl, imagine if every Christ follower humbly wore Christian apparel regularly during the
Christmas season. How many conversations would start?”

While we started out wearing our faith during the Christmas season, now we do it all year long
with our new LukeToo: For All the People shirts.

Learn more about how you can wear and share your faith at luke2project.org.

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Posted in Traditions on November 19, 2023.
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